Adrien Morel

SALES MANAGER, Gyma food industries - United Arabes Emirates

DUBAI, United ArabEmirates

His background

  • Today
    2014
    2008

    SALES MANAGER

    Gyma food industries - United Arabes Emirates

    • Elaborating annual budget, PNL, and action plan for the full division (Retail & Counter)
    • Insuring good achievement of the monthly target for all product lines in each key account
    • Renewing agreement with main UAE distributors and negotiating with new key accounts
    • Developing marketing MIX to increase brand awareness and visibility in the local market
    • Reporting monthly sales performances and KPI to the general manager
    • Managing retail sales team of 90 persons with 3 KAM
    • Handling main key accounts in direct
  • Today
    2008
    2007

    KEY ACCOUNT MANAGER

    Gyma food industries, United Arab Emirates

    • Managing nuts, spices and pulses counters (250 SKU) implemented in major UAE retailers
    • Developing the turnover activity by improving the marketing mix
    • Insuring and improving department PNL within competitive environment
    • Handling recruitment, training and management of 65 salesmen and merchandisers
    • Maintaining and adapting counter asset in order to match international hygienic standards
  • Dipôme de Hautes Etudes Commerciales et Financières

    MASTER II: Management, finance, commerce
  • Today
    2006
    2005

    Sales export executive

    Groupe 3A, Maison Boncolac, United Arab Emirates

    8 month internship in United Arab Emirates

    •Launching and sales development of ice cream and frozen pastries in retail and food service
    •Researching of distribution networks in GCC countries: Qatar, Oman
    •Market survey and sales forecast for the next three years
    •Results : Doubling turnover in food service, delivery of the first container for retail in Qatar
  • Today
    2005

    Purchasing assistant

    Breizhimex Sarl, Food Import-export, India

    3 months internship in India

    •Market research for agri-food products: meat, fish, spices
    •Meeting with thirty suppliers to confirm the commercial offer
    •Studying of international transport, customs
    •Setting up of data bases (products and suppliers)

About him

- UAE RETAIL SALES MANAGER

- FMCG EXPERIENCE

His activity on Viadeo

Recent contacts
Maud Pujol-Dorey  Manescau
Prashanth Menon
  • Executive Search & Headhunting Specialist Dubai www.focusdirect.net
Ohlsson A.

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