Anne-Lise Sabadie

Anne-Lise Sabadie

Business Development Manager, Marka PJSC

Business Development / Marketing Manager (10 yr exp.) in FMCG and Retail fields
 

En poste chez Marka PJSC

Précédents : Ginza Retail Group - Dubai based company, The Coca-Cola Company, GfK, Yves Rocher, Chanel

 

Précédents : ESCP Europe

 

    En résumé

    Post graduation in ESCP Europe French Business School, with Marketing MBA 10 year experience in Marketing and Business Development: 1) Marketing > senior operational and strategic positions in Yves Rocher and The Coca-Cola Company 2) Business Development > Dubai based Retail expertise with GCC roll-out plans for renowned worldwide brands and concepts Strong leadership with demonstrated capability in achieving ambitious results in complex and international environments Specialties: Strategy (Innovation & Media), Business Development, Leadership, Management (cross functional and direct), Negotiation and International Business

Parcours

 

Business Development Manager

Chez Marka PJSC

De mai 2014 à aujourd'hui
1) Marka is the first UAE public joint stock company focused on the fast growing Retail sector. Incorporated with a capital of Dhs 500 million and headquartered in Dubai, Marka is a premier Retail operator targeting the mid-to-high and luxury segments. 2) Signature of GCC Franchise Agreements for ...
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Fashion and F&B Business Development Manager

Chez Ginza Retail Group - Dubai based company

De décembre 2012 à mai 2014
1) Shaping of Business Development vision with associated BPs for Fashion (Nina Ricci, Zadig & Voltaire, Paule Ka, Herve Leger, Weill) and F&B (Vogue cafe, Serafina, European Michelin stars chefs) branches 2) New opportunities identification (new brands / concepts / products / locations) and ...
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Senior Brand Manager

Chez The Coca-Cola Company

De septembre 2009 à décembre 2011
1) New Opportunities Brand Manager: new growth opportunities identification (new markets / new trends), followed by strategic recommendations to catch them (brand launch / brand extensions) 2) Minute Maid & Nestea Brand Manager: Business Plan elaboration, Innovation process (Limon & Nada 5 Sku's ...
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Brand Highlight Project Manager

Chez The Coca-Cola Company

De janvier 2007 à août 2009
1) Brand Highlights building, ie high visibility thematic activations (around Sports, Music, Fashion, Christmas) to recruit or develop loyalty => lead of 13 Brand Highlights 2) Understanding of brands strategy to recommend the best activations concepts and contact points (Media, PR, experiential, ...
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Electronic Market Analyst

Chez GfK

De novembre 2005 à juin 2006
1) Deep analysis of distributors data to answer specific Marketing issues, oral presentations to clients 2) Management of a client portfolio (1M€)
 

ESCP Europe, Paris

ESCP Europe

De 2001 à 2005
Semester in Rome at LUISS (Italian Business School)
 

Skincare Junior Brand Manager

Chez Yves Rocher

De juillet 2003 à août 2004
1) Innovation process for the development of a new men skincare range (brand name, range architecture, formulas, new VIS and claims) 2) Contribution to strategic recommendations for the first anti-aging brand (80M€ turnover) of the group such as positioning, range extensions and concepts proposals
 

Sales Assistant

Chez Chanel

De juin 2002 à septembre 2002
1) Selective selling methods learning; specific knowledge on Chanel offer structure 2) Immersion in one of the most iconic French Maisons (history, codes, savoir faire) and analysis of the International luxury landscape

Compétences

 
  • Communication
  • Innovation produit
  • International business development
  • Management
  • Marketing
  • Marketing opérationnel
  • Marketing stratégique

Langues parlées

 

Centres d'intérêt

 
  • Literature & Arts
  • Music